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how to become an influencer with charlotte swinnerton
What started life as a diary of my Chinese adventure, bore into Quarter Life Crisis as the diary filled with more and more adventures, and this soon merged to The Millennial Runaway as I officially declared myself a part-time blogger in 2018.
how to become an influencer: charlotte swinnerton

Most of us can remember the point in which we caught the travel bug, for me it started in America – West Coast if you will – on an 18-30 group tour. If you can imagine a young impressionable girl, who had just graduated from university with a 2:1 and turned 21 in the same year that was me, looking to make my way in the world – I was an adult now.

…born out of my need to let my parents know I was very much alive, and to pretend that I wasn’t in fact fighting off ‘what the f*ck have I done’ moments…

 

But it wasn’t until a year later when I spent two months in China completing an internship and travelling the country that I found my inherent love for blogging. Born out of my need to let my parents know I was very much alive, and to pretend that I wasn’t in fact fighting off ‘what the f*ck have I done’ moments (whilst being groped on the Beijing subway) more times than I’d care to admit, came my crap little Blogger.com diary.

What started life as a diary of my Chinese adventure, bore into Quarter Life Crisis as the diary filled with more and more adventures, and this soon merged to The Millennial Runaway as I officially declared myself a part-time blogger in 2018.

Your twenties are a funny age where half of your friends are settling into family life and buying houses, and the other half are… well doing whatever they’re doing. I fell into the latter except travel was my passion and I knew what I wanted. Around the same time, the whole notion of digital nomads came to fruition but I felt a little left out as I didn’t’ want to leave my life behind – in fact I loved it and I loved travelling too.

With societal pressures increasing, I realised I needed to be that inspiration for people to travel whilst building their careers. I wanted people to know that you didn’t need to pack up your life and head to the otherwise of the world to be considered a ‘blogger’, and that travel isn’t something you have to choose between.

S

o I decided to lead by example. I’m a full-time Marketing Manager for a global Logistics firm, managing four brands within the Logistics and Express division – thrilling stuff right? (It’s actually pretty cool!) And because I like to torture myself, I also embarked on a part-time Masters degree in Marketing at Bristol UWE where I’ll graduate in 2020.

Despite the busy professional life, I split my time between Bristol and Gloucester with a long-term partner (let’s gloss over the recent breakup/makeup shall we?) and still I’ve been on five trips already this year, with at least four more to come.

So you see, the second you realise travel isn’t all coconuts and palm trees, the more you can appreciate your fabulous surroundings – on your city, country or abroad.

To follow Charlotte’s story, look her up on Instagram under: @themillennialrunaway

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